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The aerobic center is a fitness regime that combines rhythm with stretching exercises and strength training. The concept is to pump more oxygenated blood from the heart to the body. More and more Indians are getting [1] now. With rising income and awareness of lifestyle-related problems and diseases, the Indian market has realized that a fitness regime is pre-requisite to wellness and well-being.
As an entrepreneur, once you are clear on the above two points, you can start work on looking for a suitable venue. The main thing about the location is that it needs to be strategically located –a mall or an area with lots of high-tech offices around that has a younger crowd are ideal places for opening an aerobic center. As per the government’s rule, fitness centers are no more allowed inside residential areas. Also important is that it needs to have good parking space around, is easy to locate and is easily accessible.
The next important investment parameter is the staff and trainers. Since aerobics is connected directly to health, it is pertinent to hire trainers with professional certification and experience. A good aerobic center also needs a set of polished customer-friendly staff that will be able to guide the customers on the correct program so that the customer is able to feel the difference after participating in the aerobic fitness training.
The fitness market in India was worth $ 0.76 billion in 2016 and was growing at the rate of 17-18 % annually. The industry overall has the potential to grow at the rate between 22-30 percent year on year. More and more men are registering for bodybuilding courses and women in strength training and aerobics. The typical age group for fitness training is between 20-40 years.
Also, Read: How to Set up a Yoga Studio.
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