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Every entrepreneur is confused that how he should protect his brand from his competitor, the answer to this question is he should get that brand trademarked. Any word, logo, sign, graphics or sound can be trademarked.
The entrepreneurs who trademark their logo don’t even use the brand name the promote their brand through logo only.
Start-ups generally go for this kind of trademark only if they are of the view that the proposed trademark is too identical or similar to the existing trademark.
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