How to set up Online Perfume Store Business in India

Narendra Kumar

07 Oct, 2019

If you are thinking to start a business with a small capital then Online Perfume store Business is the best option for you. As the demand for fragrances is rising day by day especially, women have a number of perfumes in their wardrobe for different occasions. For running this business online, you need to have an e-commerce site and software related to setting up an online perfume store, it will be easy to initiate an online perfume store rather than to open a retail shop^[1] more finance is involved.

Why is Market Research an Important Factor for Online Perfume Store Business?

Market research is one of the most important aspects before opening an online store, you must have to research like search sites of forums, online groups, the lifestyle of people, and other related social networks to get adequate information. Once you collect much information, you can build the websites as per the lifestyle of the public.

What will be the Sources for Online Store Business?

Now the next step is to acquire the material and best so that customers can get the best fragrance of different types for different occasions and find reliable vendors who can deliver the products at a correct address within the specified time. You can make a huge profit by buying wholesale products when you sell directly to the consumer. For increasing sales, you must keep a different variety of perfumes at different prices and some people are prefer to buy combo perfumes and it is considered as a gift item. So, the packaging is also an important source of this business.

How to decide about the Online Perfume Store Business E-commerce Platform?

If you have technical knowledge about word press then you can create a website yourself but you have to devote much time for managing the technical matters and in marketing, sourcing, and growing the business, if you don’t waste your time you can leave the technical aspects and hire a web designer who will create and manage all the technology your advice and he can help you with more ideas with changing demands.

And give free tools for online perfume store and they are:

• Image Resizer
• Invoice generator
• QR code generator
• Policy generator
• Business loan calculator
• Gift certificate template
• Barcode generator
• Return policy generator
• Purchase order template
• Slogan maker
• CPM calculator
• Shipping label template

How to Promote Your Online Perfume Store Business?

The next and most important step promotion.Forgetting customers and selling the product online you have to upload different perfumes products on-site so that customer can reach as per their demand and you must have lots of fragrance so the customer can get all the different variety at one roof. And tell everyone about your new online perfume store business by drafting a press release and you can publish an advertisement through

• Television
• Radio
• Magazine
• Newspaper
• Social Media etc.