How to apply for Patanjali Franchise?

Patanjali is a brand that has grown tremendously in the past few years and is placed among the top brands in the country. It deals with organic products. You can get a franchise and run a business and sell organic products. In this article, we will inform you about getting the Patanjali franchise.

An Overview on Patanjali business in India

Patanjali Ayurveda is a brand marketed by Baba Ramdev. Its popularity has gone sky high as it has become a household brand in India since few years of its inception. It is backed by thousands of Patanjali franchise outlets across the country in rural and urban areas. It is looking to add more franchisees, dealers, and distributors to its growing network.

This was started in the year 2006, targeting both in rural and urban areas. Patanjali consists of products (Ayurveda^[1]) where the farmers help in supplying the ingredients. It also helps farmers raise income and help them develop more organic requirements to the required organization.

Why is the Patanjali Franchise business preferred by many?

 As you would know that Patanjali’s rise has made it a family product in India. It has earned the trust through its guaranteed quality products. Its products are accessible in more than 3 lakh stores, and there are around 5000 franchise stores with more than 1000 products manufactured.

 The products are available online as well. It had a turnover of around 5000 crore rupees in 2015-16. Ramdev had earlier claimed that the profit from it goes to charity during an interview. Patanjali claims that its products are organic and of best quality as well. Therefore more and more people prefer buying its products, and entrepreneurs have found it profitable to get its Franchise, and Patanjali is aiming to add more to its expanding network.

Patanjali Franchise Schemes

The following schemes may be noted in order to become a part of the Patanjali Franchise:

• Gramodhyog Nyas;
• Patanjali mega store; and
• Patanjali Chikitsalaya and Arogya Kendra.

Gramodhyog Nyas-

 It was established in 2011 for the social, economic upliftment of villagers of the country. Through this scheme, Patanjali seeks to establish village industries to reduce poverty and work with those in villages by selling and buying indigenous products, collection of raw materials, arrangement of modern means, etc.

Documents required for Gramodhyog Nyas-

The following documents are required for this scheme:

• Bank details;
• Copy of PAN card;
• Copy of address proof;
• Security collateral of 21000 which is payable in favor of Patanjali Gramodhyog Nyas via RTGS or DD only; and
• Rent agreement in case premises is rented.

Patanjali mega store-

The following requirements shall apply for setting up Patanjali mega store:

• A minimum 2000 sq. ft area requirement for Patanjali Mega store;
•  An initial investment of 1 crore rupees;
• You may be required to deposit a security deposit of 5 lakh rupees in the form of Demand Draft, 2.5 lakh in the name of Divya Pharmacy, and 2.5 lakh in the name of Patanjali Ayurveda Limited, Haridwar;
• This store has to be located in the prime area of the city only;
• This mega store should have a minimum distance of 2.5 Km in metro city and 3.5 Km in the non-metro city from existing mega store and a minimum range of 1 Km from existing Patanjali Chikitsalaya and Arogya Kendra;
• The applicant should provide photos of the place, PAN card, ID proof, address proof, copy of sales registration, etc. along with the application form;
• The institute shall appoint a Vaidya at mega store, and the store operator should provide medical instruments to him. The operator of this megastore should arrange for sitting, drinking, toilet facilities at the store; and
• The mega product shall only sell products of Divya Pharmacy, Patanjali Ayurveda, and products approved by the institute.

Costs associated with opening stores

The cost of opening stores differs at various levels-

• Cost for Patanjali Retail store is minimum 50000 rupees;
• Cost for Patanjali dealership store is minimum 50000 rupees;
• Cost for Patanjali distributorship store is a minimum 1 lakh rupees;
• Cost for Patanjali Mega store opening is minimum 1 crore rupees.

It may be noted that the cost for the Patanjali store franchise starts from 5 lakh rupees for a small shop to 2 crores for mega stores. This price is inclusive of interiors, set up, and inventory. These stores can have a minimum area of 300 to a maximum of 2000 sq. ft in prime locations of a city/town.

As patanjali ayurvedic limited is a Fast Moving Consumer Goods company, the owner of the ayurvedic franchise may acquire double the amount spent for investment, but it depends upon the area where the shop is situated. Many customers are buying their daily Fast Moving Consumer Goods products from these stores, and the business is expected to accumulate more profit in the coming times.

Patanjali Chikitsalaya and Arogya Kendra-

Patanjali Chikitsalaya may be opened in any city with a minimum population of 1 lakh rupees, whereas Arogya Kendra may be started in any tehsil or town with a population of less than 1 lakh rupees. In order to apply for Patanjali Chikitsalaya and Arogya Kendra, you can download application form for Patanjali hospital or health centre online.

The application form should be submitted along with documents like ID proof, address proof, 4 passport size photos, copy of sales registration.

Applying for Patanjali Franchise

In case where you fulfil all the eligibility criteria for setting up of a Patanjali Franchise, you may submit the application form online or note the office address of Patanjali for your reference-

Patanjali Corporate Office Address

Patanjali Food and Herbal Park

Vill- Padartha, Laksar Road

Haridwar, Uttrakhand- 247663

Registered Office Address

D-26 Pushpanjali Bijwasan Enclave

New Delhi 110061

Conclusion

By following the above-mentioned directives, you can set up a Patanjali Franchise in India. You may seek the assistance of a professional who will guide you through the whole procedure and also help you in drafting the franchise agreement. 

Read our article:Franchise Agreement and Laws Governing Franchising