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On 06th April 2023, the Securities and Exchange Board of India (SEBI) issued a Circular in Regard to the Usage of Brand Name/Trade Name by Investment Advisers (IA) and Research Analysts (RA).
SEBI has observed that a few investment advisers and research analysts are using the “Brand Name/Trade Name/Logo” more prominently in their advertisements, websites, publications correspondences with clients, and various documents while marketing their services rather than their name as registered with SEBI. The brand name/trade name/logo may or may not be related to the name of IA/RA as registered with SEBI and hence may mislead and create confusion in the minds of the investors.
SEBI’s Circular on Brand/Trade Name Usage by Investment Advisers & Research Analysts
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